[Press Release]
TORRANCE, Ca. (September 26, 2011) – Phiten®, the innovator and original maker of the titanium necklace and precious metal-infused wellness products, today announced the recent additions to its 2011 lineup as the leaves begin to change and thoughts turn to holiday shopping.
“This newest group of offerings is one of our most unique to date for the USA,” said Joe Furuhata, PR and Marketing Manager of Phiten USA. “We have played with color and fabric to create these new products as we continue to give our fans a variety of ways to wear Phiten.”
Available October 1, 2011
The S-Pro Bracelet is the next generation successor to the popular S-Type Bracelet. Defined by a simple yet commanding new design that is made to last, this moisture-proof silicone bracelet is offered in three sizes: S – 6.25”, M- 6.75” and L – 7.5”. Phiten has expanded the color palette with bold colors of blue, green, purple and pink for $19.00 USD each.
The X30 Denim necklace, available in 18”- and 22” inch lengths, remixes the classic look of worn jeans: raw selvage denim design plus a classic seam guard and buckle design retooled to match copper and metallic jeans hardware. The necklace will retail for $35.00 USD.
Available November 1, 2011
The all new Titanium DUO Bracelet offers a similar feel to the S-Pro bracelet but incorporates a two tone color scheme with a dual-layered design with matrix-patterned upper trim. This durable waterproof silicone bracelet comes in three colors: black/red, white/black, and gray/orange. Retailing for $30.00 USD, the DUO is available in three sizes, M- 6.75”, L – 7.5” and XL- 8”.
One of the most unique designs from Phiten is the new Titanium Bracelet X30 Hybrid. It combines the sporty look of silicone but the feel of classic fabric by incorporating a Phiten fabric band that is woven through a futuristic silicone. With an Aqua-Titanium® permeated soft fabric band intertwined with durable waterproof silicone, it is offered in three colors: black/red, clear/blue and clear/pink. With three sizes of S –5.75”, M- 6.75” and L – 7.5”, and a price tag of $30.00 USD each, there is something for everyone.
The X30 Shader series goes cool and clean with a simple RGB color gradients that shade through the necklace for a low-key and classy look. Each necklace, whether the color is gradient red, gradient green or gradient blue, contains an Aqua-Titanium® permeated soft nylon outer shell and flexible Micro Titanium Sphere Core. Available in two lengths, 18” and 22”, it will retail for $35.00 USD.
All products are available at www.PhitenUSA.com and in select retail partner locations.
About Phiten®
Phiten products are worn by elite athletes and enthusiasts all over the world in promoting your good health, energy and well-being. Headquartered in Torrance, Calif., Phiten shops are located in Seattle, Torrance and Honolulu. Phiten products are available at retailers across the nation, particularly sporting goods. For more information, please visit http://www.PhitenUSA.com.
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